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BMW stories

Over half of all products to be IoT-connected by 2026, says report

As predicted by 2024's IoT Commercialisation Report, over 50% of products are to be IoT-connected by 2026, offering improved customer service and operational efficiencies for forward-thinking OEMs.

By Sean Mitchell • 3 min read • Fri, 9th Feb 2024

Customer Experience

Qualtrics leads in Gartner VoC Magic Quadrant amidst AI push

Qualtrics dominates Gartner's 2024 VoC Magic Quadrant again, following a $500m investment allocated for future-proofing with AI innovations.

By Shannon Williams • 2 min read • Wed, 7th Feb 2024

Hyperscale

Short drive, valuable return - Pit stop for 16 TB of data

BMW Group working towards automated driving by collecting data during test drives and processing it in a Rittal IT container.

By Mark Roberts • 3 min read • Fri, 8th Dec 2023

Cartech

Realtime Robotics launches service to optimise robot work cells efficiency

Realtime Robotics introduces an optimisation service aimed at improving operations in robot work cells, with Volkswagen already benefiting.

By Kaleah Salmon • 3 min read • Tue, 14th Nov 2023

Customer Experience

Antavo and Concord partnership to enhance digital customer experiences

Antavo, an Enterprise Loyalty Cloud company, and digital transformation firm Concord, forge a partnership aimed at improving digital customer experiences.

By Kaleah Salmon • 3 min read • Mon, 23rd Oct 2023

Customer Experience

Gartner recognises Antavo as a top loyalty programme vendor

Antavo, the loyalty platform, has been recognised in the Gartner Market Guide for Loyalty programme Vendors for 2023.

By Sean Mitchell • 2 min read • Sun, 15th Oct 2023

Hyperscale

Short drive, Big return - Pit stop for 16 TB of data

The BMW Group opted for a turnkey IT infrastructure solution that meets all physical safety, climate control and power supply/backup requirements.

By Mark Roberts • 3 min read • Fri, 9th Jun 2023

Data Analytics

Azul appoints Dean Vaughan as VP

Azul appoints Dean Vaughan as VP to drive APAC expansion, investing in people and new product development to drive customer value.

By Zach Thompson • 2 min read • Fri, 19th Aug 2022

Customer Experience

Vertiv appoints Rainer Stiller as chief marketing officer

Rainer Stiller named new Chief Marketing Officer of Vertiv, will lead its global marketing organization to provide customers an innovative experience.

By Zach Thompson • 2 min read • Fri, 20th May 2022

Digital Transformation

BMW and Adobe expand partnership for better customer journeys

Adobe has announced an expanded relationship with BMW Group as part of its digital transformation of its sales and marketing division.

By Ryan Morris-Reade • 3 min read • Fri, 8th Apr 2022

Marketing Technologies

Adobe, BMW expand partnership to deliver personal digital experiences

The partnership will produce seamless online and offline experiences including customised vehicles, doorstop delivery and post-purchase services.

By Shannon Williams • 4 min read • Thu, 17th Mar 2022

Customer Relationship Management

Qualtrics announces raft of experience management solutions

The capabilities link all four core experiences of business – customer, employee, product, and brand – together across departments, roles, and teams.

By Ben Moore • 2 min read • Mon, 16th Dec 2019

Cartech

Vehicle connectivity market to surpass US$1b by 2022

As the tech competition heats up, more manufacturers are adding vehicle-to-everything solutions into new vehicles.

By Ben Moore • 3 min read • Tue, 1st Oct 2019

Cartech

Alexa could be the voice of your car soon

As luxury car brands move away from their own voice assistants to partnering with Google or Amazon, we may find Alexa riding with us all soon.

By Ben Moore • 3 min read • Thu, 11th Apr 2019

Manufacturing

BMW and Microsoft launch the Open Manufacturing Platform

Microsoft and the BMW Group announced a new community initiative to enable faster, more cost-effective innovation in the manufacturing sector.

By Staff Writer • 3 min read • Wed, 3rd Apr 2019

Cartech

Inside BMW Group's impressive compute power for autonomous cars

1500 TB new data every day is equivalent of 23,000 iPhone X, 230PB equal the volume of 45 apartments filled entirely with CDs.

By Sara Barker • 3 min read • Thu, 28th Mar 2019

Gaming

Review - BMW i8 brings flash to the electric revolution

A review of the BMW electric/hybrid i8 - a departure in style for the German giant of car engineering to match the global departure from fossil fuels.

By Ben Moore • 6 min read • Thu, 27th Sep 2018